This article addresses the challenges faced by foreign trade enterprises in Facebook marketing and proposes four practical tips: following the '80/20 rule' for content strategy layout, grasping the golden posting time, cleverly using the @mention feature, and adopting a marketing strategy with rich visuals. It aims to help companies improve Facebook marketing conversion rates and achieve business growth.
This article is designed for new eBay sellers, providing a detailed explanation of the role and requirements of UPC codes in product listings. It offers three solutions for when a UPC code is not available and emphasizes other important listing considerations. The aim is to help sellers successfully start their cross-border e-commerce business on eBay.
This article analyzes the current status and future trends of dropshipping on platforms like Amazon and Shopify. It emphasizes key aspects such as product selection, supplier management, differentiation strategies, and customer experience optimization. Furthermore, the paper explores emerging trends in the field, including the increasing importance of precision marketing and brand building within the dropshipping business model.
This article provides a comprehensive overview of Instagram, covering the registration process, business profile setup, and marketing techniques. It includes account registration, profile optimization, content strategy, posting schedule, engagement tactics, hashtag usage, advertising, product tagging, and content optimization. The aim is to help readers effectively utilize the Instagram platform to enhance brand awareness and achieve marketing goals.
Amazon's Central Europe Program offers benefits! Register for Polish/Czech VAT and receive up to €2000 refund upon successful verification. Invitation and activation of the Central Europe Program are required. This program helps compliant sellers expand their reach in the European market. Take advantage of this opportunity to grow your business and navigate European tax regulations with ease.
DHL Group has announced plans to invest over 500 million euros in the Middle East market from 2024 to 2030, with a particular focus on Saudi Arabia and the UAE. The investment aims to enhance infrastructure and service capabilities while emphasizing sustainability. The company will strengthen its e-commerce and supply chain operations to meet the growing regional trade demands.
IATA has launched the TrackZero platform to assist the aviation industry in tracking its progress towards the 2050 net-zero carbon emissions goal. The platform provides a data collection framework that supports airlines in generating both industry-wide net-zero progress reports and individualized reports, promoting transparency and sustainability within the sector.
Today’s supply chain management faces various challenges and transformation opportunities. Companies need to focus on visibility, flexibility, and sustainability, increasing technology investments to build a collaborative matrix supply chain that operates efficiently in an increasingly complex environment. By actively responding to regulations, geopolitical issues, and market changes, businesses can meet the challenges of the future.
The rapidly changing demand in the Latin American electronics market compels companies to restructure their supply chains. In the face of challenges such as dependency on imports and environmental uncertainties, it is crucial to enhance market responsiveness and logistics efficiency through smart management, operational optimization, and sustainability initiatives.
The Amazon Climate Pledge Friendly program offers green traffic opportunities for sellers. Participation requires product certification, including third-party standards and Amazon's own standards. Green-badged products can improve search ranking, reduce advertising spend, and gain extra traffic support. Choosing the right certification standard is crucial, considering product characteristics and target market. The program covers various product categories, helping sellers achieve a win-win situation of commercial and social value.
